Bachelor Of Mass Media (BMM) SEM VI ATKT JOURNALISM NEWS MEDIA MANAGEMENT Question Paper - Mumbai University | munotes

Questions asked in this paper

• 2) Figures to the right indicate ful! marks

1. Q1 A. How vital is FDI in print and electronic media? Explain its importance and demerits. 15 marks
2. Q1 B. Explain the different ownership patterns existing in the newspaper industry along with its advantages and disadvantages? (15)
3. Q2 A. Describe an ideal organizational structure of Explain the hierarchy and the role of each department in detail. (15)
4. Q2 B. Write in detail about the Press & Registration Book Act, 1867 with reference to a
5. Q2 C. Editorial department should remain independent of management's control. Explain. 7 marks
6. Q3 A. Explain the functions of the HR department of a newspaper or ganization. 15 marks
7. Q3 B. What is the concept of Disruptive technology? Explain with suitable examples. 8 marks
8. Q3 C. Discuss the credibility of Broadcast mediain - - 7 marks
9. Q4 A. Narrate ways to cut cost and boost revenue in a newspaper organization. How circulation department contribute to this regard? (15)
10. Q4 B. Newspapers often resort to price wars to improve their circulation. Do thatit leads to quality deterioration?
11. Q4 C. Editorial freedom signifies and reflects the ethos of the management. Explain
12. Q5 Write Short Notes (Any3) ‘A. Role of research and surveys for newspaper industry 15 marks
    • B. Role of Advertising in online media
    • C. Challenges of globalization for the news industry 4
    • E. Web 2.0 and Web 3.0

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