Bachelor Of Management Studies (BMS) SEM III 2017 2018 Nov 2018 STRATEGIC MGT Question Paper - Mumbai University | munotes

Questions asked in this paper

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• 2. Figures to the right indicate full marks

1. Q2 Vision is shared across entire
   • a) Organization
   • b) Nation
   • c) Society
2. Q3 --------- are time bound
   • a) Mission
   • b) Vision
   • c) Goals
3. Q4 SWOT analysis is used at --------- intervals
   • a) Frequent
   • b) Infrequent
   • c) Regular
4. Q5 Environmental ---------- identified opportunities & threats affecting the business
   • b) Scanning
   • c) Evaluation
5. Q6 McKinsey’s 7S framework
   • a) Systems
   • b) Stage
   • c) Signal
6. Q7 mode deals with short term goals
   • b) Adaptive
   • c) Integrated
   • Q.P. Code :22041
7. Q8 Strategic choice determines the --------- strategy of firm
   • a) Past
   • b) Present
   • c) Future
8. Q9 Standards can be either quantitative or
   • a) Numerical
   • b) Qualitative
   • c) Quota
9. Q10 Financial synergy puts capital to --------- use
   • a) Future
   • b) Optimum
   • c) Perfect
   • B) True or false (any 7) 07
10. Q1 Strategic management does not raise efficiency
11. Q2 Vision indicates achievable aspirations for the future
12. Q3 Functional level strategy is industry oriented
13. Q4 is an ad-hoc process
14. Q6 Strategic analysis isa component of strategic management
15. Q7 BCG modelis applicable to single business firm
16. Q8 Functional strategies provide roadmap to achieve objectives of functional areas
17. Q9 measure of financial performance
18. Q10 Resistance to change is mostly physical
19. Q2 A. What is strategic management? Explain its features. What is business objective? Explain the importance of business objectives. 07 8 marks
    • C. Explain the different levels of strategy with the help of diagram. 08
    • D. Explain in brief the external business environment. 07
20. Q3 What is SWOT analysis? Explain with the help of corporate example. What is integration strategy? Explain the different types of it. 07 8 marks
    • C. is stability strategy? Explain the need & types of it. 08
    • D. Explain in brief the different modes of market entry in international business. 07 What is BCG matrix? Explain with the help of diagram and with suitable example. 08
    • B. What is strategy evaluation? Explain the different steps of evaluation. 07
    • Q.P. Code :22041
    • C. Explain GE planning grid (GE a cell) 08
    • D. What is change management? Explain how to overcome or manage resistance to change. 07
21. Q5 Short note: (any three) 15 marks
22. Q1 Vision
23. Q2 Turnaround strategy
24. Q4 Finance strategy
25. Q5 Synergy

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