Bachelor Of Mass Media (BMM) BMM English Sem I Feb 2017 ATKT ENGLISH MASS COMMUNICATION Question Paper - Mumbai University | munotes

Questions asked in this paper

1. Q2 Write short note on Narendra Modi as a political communicator 1s
   • A) Give example of one product which uses advertising and how it has changed over the
   • B) What was the impact factor when media reported “Surgical strike against Pakistan 8
2. Q3 How has media Portrayed Women? Explain with reference to any one television serial where a woman is the propagandist. 15 Explain the gate keeping model With neat & clean diagram 7
   • B) Explain Natyashastra model with relevant examples 8
3. Q4 Explain the evolution of television in India with specific reference to Doordarshan 15 marks
   • A) What are the various barriers to communication? Can one overcome them? 7
   • B) What has been the impact of media on our culture? 8
4. Q5 Write short notes three) 7 A) Process of Communication 15 marks
   • B) Outdoor advertising
   • C) Laswell Model of Communication with diagram
   • D) PR in India
   • E) History of films in India

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