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Bachelor Of Mass Media (BMM) BMM English Sem V 2015 ADVERTISING 1 (ENG) Question Paper - Mumbai University | munotes

BMM(ENG) V SEM ADVERTISING 2015 1.pdf
BMM ENGLISH · 1 May 2025

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Questions asked in this paper

  • 3) Figures to the right indicate full marks. >
(2% Hours) | Total Marks : 75
N-B.: (1) All questions are compulsory
i (2) Illustrate your answer with suitable examples
3) Figures to the right indicate full marks. >
i. Outline the socio-cultural & economic factors to be considered while preparing 15
advertising Strategy to promote abroad (Select any one product or
You are required to select any two segments out of the three given segments
ur answer by selecting any one country from each of the two choosen
Discuss th e impact of Advertising on Indian 8
at are the fi that need to be taken. into considertaion while packaging
the impact of liberalisatio Indian Economy. 8
or cultural Explain using examples. 7
hat to be taken into consideration while promoting 8
t Local” by using suitable examples
controversial? Support your answer with suitable example. 8
are required to make a social marketing campaign 15
g the Internet to promote the cause of 15

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