Bachelor Of Management Studies (BMS) SEM IV 2018 19 April 2018-19 BUSINESS RESEARCH METHODS Question Paper - Mumbai University | munotes

Questions asked in this paper

• ii) Figures to the right indicate full marks

1. Q1 Answer the following: (Any Eight) 8 marks
   • 1. Mean, Median and Mode are:
   • (A) Ways of sampling (B) Measures of central tendency (C) None of the above
   • 3. Research is
   • (A) Searching again and again (B) Finding solution to any problem
   • (C) Working in a scientific way to search for truth of any problem d) All of the above
   • 4. Which of the following is the first step in starting the research process?
   • (A) Searching sources of information to locate problem
   • (B) Survey of related literature (C) Identification of problem
   • 5. research is also called as basic research
   • (A) A longitudinal research (B) An applied research (C) A research initiated to solve an immediate problem
   • 7. gives direction to the research work
   • (D) Professional Attitude
   • 8. The essential qualities of a researcher are
   • (A) Spirit of free enquiry (B) Reliance on observation and evidence
   • (C) Systematization or theorizing of knowledge
   • 9. In the process of conducting research ‘Formulation of Hypothesis” is followed by
   • (A) Statement of Objectives (B) Analysis of Data
   • (C) Selection of Research Tools (D) Collection of Data
   • 10. A research paper is a brief report of research work based on
   • (C) Both Primary and Secondary Data (D) None of the above
2. Q1 (B) Answer the following: (Any Seven) 7 marks
3. Q2 a. State any eight characteristics of the research. 7 marks
4. Q2 b. What is the hypothesis? Explain its importance. 8 marks
5. Q2 a. Explain in detail meaning of research design and discuss the factors importance of
6. Q3 a. Discuss the different methods of collection of primary data 7 marks
7. Q3 b. Explain the limitations and advantages of secondary data in brief. 8 marks
8. Q3 a. Explain the concept and techniques of scaling. 7 marks
9. Q3 b. Explain the essentials of a good questionnaire. Explain in brief the stages of data processing. 07 8 marks
10. Q4 b Explain the significance of data interpretation. Explain report writing, and any eight of its importance. 07 Discuss the various types of reports. 08 8 marks
11. Q5 Case Study Your Company is Concerned with the production and marketing of T-Shirts The Company wants to introduce a new range of sportswear as per the current needs and expectations of young college sportsmen and college students 15 marks
    • a) Draft a suitable questionnaire for information collection (through survey) from sportsmen and college student also suggest a name for your Company. 07
    • (iii) List the sources of collecting secondary data for the said research. 08
12. Q5 Answer the following (Any three) a Steps in research process 15 marks
    • b. Questionnaire
    • d. Test
    • e. T - Test

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