Bachelor Of Mass Media (BMM) SEM V 2022 2023 Nov 2023 ADVERTISING DOCUMENTARY AD FILM MAKING Question Paper - Mumbai University | munotes

Questions asked in this paper

• 2. Figures to the right indicate marks

1. Q1 A. Explain in detail an ethnographic Documentary which you have witnessed. Discuss the advantages of such films (15)
2. Q1 B. Write a script for a historical documentary and mention in the concept note the research modes and pre-production details (15)
3. Q2 A) Explain environmental Documentary and its uses. 7 marks
   • B) Explain in detail the elements of a Science &Technology documentary film and how it can be advantageous for the target audience (8)
   • C) What is the pre-production process of making a documentary film? Explain step wise and in detail. (7)
   • D) What is the basic process of making an ad film? Explain step wise and in detail. 8
4. Q3 A) Explain in detail the importance of art and culture documentary film. 7 marks
   • B) How do documentaries belonging to the genres: Social issues and family values help the target audience. Give appropriate examples to validate your answer (8)
   • C) Explain Science Documentary in detail. Examples must be included. 7
   • D) Explain the role of budgeting, story board and a selling concept in an ad film making
5. Q4 A) Write a selling concept and prepare a storyboard for a PSA (Compulsory wearing of helmets by two-wheeler users) which is being released by Mumbai Police. This is for
   • B) Explain the process from pre to post production in ad film making. If you have to make an ad film for Glucose Biscuits who would your cast and crew consist of? Explain in details the reason for your selection (15)
6. Q5 Write Short Notes (Any 3 out of 5) 15 marks
   • a. Location shoot
   • a. Special effects
   • b. Translation
   • c. Role of Agency
   • d. DI & Subtitling
   • 2.3 Wa TUT:
   • 2) step WoT
7. Q2 B) HAT

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