Master of Commerce (M.Com.) Part I SEM II 2022 2023 Jun 2023 E COMMERCE Question Paper - Mumbai University | munotes

Questions asked in this paper

• 2) Figures to the right indicate full marks

1. Q1 (a) What are the main activities of E-Commerce? 15 marks
   • (b) Explain the various business strategies for marketing
   • (c) Elucidate the various business models of E-Commerce
   • (d) Discuss on the Business to Consumers E-Commerce Process
2. Q2 (a) Elaborate the benefits of websites in the E-Commerce. 15 marks
   • (b) Explain the pros of Electronic Data Interchange
   • (c) Describe the various functional components of E-CRM
   • (d) How Conventional organisation is different from E-Organisation?
3. Q3 (a) Explain the various techniques of E-Marketing. 15 marks
   • (b) What are the cons of online shopping?
   • (c) Elaborate the various types of E-Payment system
   • (d) What are the principles for E-Payment?
   • A) Fillin the blanks with appropriate option. 5
   • 1. In 1969 two computers were connected to a network on
   • 2. Amazon sold its first item a
   • 3. is that where e-businesses are creating a demand for their product
   • 4. Bing Advertisements service, formerly known as
   • 5. professionals hack to check their own security systems to make it more
4. Q4 B) State whether the following statements are True or False. 5 marks
   • 1) A blog is important online store marketing strategy
   • 2) The person or business that registers domain name is called the domain name registrant
   • 3) Article marketing refers to writing articles and submitting them to web article directories
   • 4) AdMob Advertisements are advertisements that appear within film apps
   • 5) Cyber law is the law governing crime in education
5. Q4 C) Match the Column. 5 marks
6. Q4 Write Short notes on (Any Three) 15 marks
   • 1) E-Mail abuse
   • 2) Protection of cyber consumers in India
   • 4) Sources of threats
   • 5) Encryption
   • 2) WoT
   • 3. (3) dard 24
   • (S) sea?
   • 2) Ara
   • 3) cha de

Read from the scan above, so a character or two may differ. The scan is the original.