Master of Commerce (M.Com.) Part I SEM II 2016 2017 Nov 2017 E COMMERCE Question Paper - Mumbai University | munotes

Questions asked in this paper

1. Q2 Figures to the indicate full marks Q Highlight the evolution of E- commerce 15
   • b) Explain the Challenges of E-commerce
   • c) What are the characteristics of Business to Business (B2B) Model of E- commerce?
   • d) Describe the Business to Consumers (B2C) E- commerce process
2. Q2 a) Discuss the benefits of website 15 marks
   • b) Explain the new technologies use in E-commerce
   • c) Elucidate the various types of E-customer Relationship Management
   • d) Distinguish between Conventional organization and E- organization Q Explain the scope of E- marketing 15
   • b) Elucidate the Pros of online shopping
   • c) Explain the SET protocol for credit card payment
   • d) Elaborate on the credit and legal risks of E-payment system
3. Q4 A) Fill in the blanks with the help of proper option 5 marks
4. Q1 SEO stands for 2, is one of the E-commerce benefits to the customer
   • a) Easy to find Reviews c) Delay in Delivery
5. Q3 In the E-enterprise, organization structure should be
   • a) Small and Flat c) Large and Small
   • b), Lean and Flat d) Lean and Large
6. Q4 1s one of the techniques of E- marketing
7. Q5 The Information Technology Act in India was passed in the year
   • Q.P. Code :09971
   • B) State whether the following statements are True or False 5
8. Q1 Flipkart is formed by Jeff Bezos
9. Q2 Instagram is an example of social media
10. Q3 Uniform Resource Locator (URL) is also called Uniform Transmission Identifier
11. Q4 In-Game advertisements are that advertisement exist in video games
12. Q5 A white hat hacker breaks security for non-malicious reasons
    • C) Match the Column 5
13. Q1 ARPANET a) Technique of E-marketing
14. Q4 Short Notes (any Three)
15. Q1 Web Vandals
16. Q2 Taxation issues in E-commerce
17. Q3 Technical Threats
18. Q4 Importance of Intellectual Property
19. Q5 Electronic Signature
    • Q.P. Code :09971
    • S) Tew
    • H) ) Fa
    • Q.P. Code :09971
20. Q2 Up Sie

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