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BCom TY BCom Sem 6 2022 2023 Apr 2023 EXPORT MARKETING PAPER II Question Paper - Mumbai University | munotes

T.Y.B.COM SEM VI (CHOICE BASED) APR.23 EXPORT MARKETING PAPER II (PD 13 APR.23).pdf
TY BCOM · 1 May 2025

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Questions asked in this paper

  • 2. Figures to the right state the marks allotted to the questions
  1. Q1 A. Select the most appropriate answer from the options given below (Any Ten) 10 marks
    • 1. is a process of giving a distinct name or a mark to a product in order to give a
    • 2. Phrases like- ‘This side up’, ‘Protect from water’, ’Fragile- Handle with care’ etc. are
    • 3. quotation includes the expenses incurred till the goods are loaded on the board of ship at the port of shipment
    • 4. is the intermediary between the manufacturer and overseas buyer
    • 5. refers to the activity of moving items within warehouse and retail stores
    • 6. helps in obtaining leads from prospective buyers
    • 7. Switch trading, Barter and Off Set are methods of
    • 8. Pre shipment finance is also known as
    • 9. provides finance to Small and Micro Enterprises
    • 10. RCMC for status holder exporters is issued by
    • 11. helps the exporter to complete shipment formalities and customs procedures
    • 12. The basic document containing all the information which is required for the preparation of other documents is e Bill of Lading e Certificate of Origin
  2. Q1 B. State whether the following statements are True or False. (Any Ten) 10 marks
    • 1. A product warranty is an assurance from the exporter that the product will perform as
    • 2. Labeling helps to give statutory information of the products to the customers
    • 3. Under CIF quotation, the exporter has to obtain marine insurance policy to cover the risk/damages in transit
    • 4. Product characteristics do influence the choice of distribution channels in export
    • 5. The exporter need not consider the urgency of the buyer in selecting the mode of transport in international markets
    • 6. Advertising helps in handling objections of the buyer
    • 7. Countertrade is a system of exchange between countries in which goods and services are used as payment rather than money
    • 8. Packing credit is provided to exporters for purchase of capital goods
    • 9. EXIM helps Indian exporters by providing insurance protection
    • 10. Pre shipment inspection of goods is needed for goods having ISO certification
    • 11. The exporter’s agent has to obtain the carting order from the Port Trust Authorities
    • 12. Consular Invoice states the country of origin of the goods
  3. Q2 Answer any two of the following 15 marks
    • a) Discuss the various factors influencing branding decisions
    • b) What are the factors determining export price?
    • c) Calculate the minimum FOB price which can be quoted by an exporter to USA from the following details. Also calculate the amount of foreign exchange that can be earned if one American dollar is equal to Rs. 80/ Contribution to Profit @10% of FOB cost Duty Drawback @10% of FOB price
  4. Q3 Answer any two of the following 15 marks
    • a) What are the factors influencing choice of distribution channels in export
    • b) Explain the need for Insurance in Export Marketing
    • c) Discuss the importance of trade fairs and exhibitions in export marketing
  5. Q4 Answer any two of the following 15 marks
    • a) Describe the procedure to open a Letter of Credit
    • b) Distinguish between Pre-shipment finance and Post-shipment finance
    • c) Explain the role of commercial banks in providing export finance
  6. Q5 Answer any two of the following 15 marks
    • a) Explain the pre-shipment procedure in exports
    • b) Discuss the custom clearance formalities to be completed by an exporter
    • c) State the importance of commercial invoice
  7. Q6 Write Short Notes on the following: (Any four) 20 marks
    • 1) Product planning decisions for export marketing
    • iv) Methods of Payment in Export Marketing
    • v) Export against Letter of Undertaking
    • 5. art fers
    • H) LAT
    • i) fate Scared ii) iii) iv) vi)

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