Bachelor Of Mass Media (BMM) SEM I 2023 2024 Dec 2024 SEC I FUNDAMENTALS OF MASS COMMUNICATION (ENG) Question Paper - Mumbai University | munotes

Questions asked in this paper

1. Q2 Question no. 2,3,4,5 have internal choices 3, Figures on the right indicate marks
2. Q1 Answer the following:
   • A. Explain the concept of Communication. 5
   • B. What are the elements of Communication? 10
3. Q2 A. Explain Television as a medium of Mass Communication and discuss its features. 8 marks
4. Q2 B. Sociological Model of communication. 7 marks
5. Q3 Describe the history of mass communication with the help of Ages in History. 15 marks
6. Q3 A. Discuss the influence media has on culture. 8 marks
7. Q3 B. Discuss the impact media has on children. 7 marks
8. Q4 Advertisements have the power to shape the society through their concept Discuss this statement with examples. (15)
9. Q4 A. Differentiate between web 1.0 and web 2.0 What is verbal communication? Explain its types. (07) Write short notes on: (any 3) (15) 8 marks
   • B. Haptics
   • C. Use of mass media by political leader - Mr Barack Obama
   • E. Cinema and society

Read from the scan above, so a character or two may differ. The scan is the original.