Bachelor Of Mass Media (BMM) SEM I 2019 20 Nov 2019-20 FUNDAMENTALS OF MASS COMMUNICATION (ENG) Question Paper - Mumbai University | munotes

Questions asked in this paper

1. Q1 Explain the following Concept. 15 marks
   • i. Information society
   • iii. Culture
   • v. Functions of Communication
2. Q2 Answer the foilowing questions. (Any 2) 15 marks
   • 1) Media convergence shows its impact on economic and socio-cultural aspects of the
   • 2) Several barriers pose a challenge in communication process? Discuss
   • 3) Draw the diagram and explain the gate keeping model
   • 4) Traditional and folk media is the root of all media that are popular in any culture.Discuss,
3. Q3 Answer the following questions. (Any 2) 15 marks
   • 1) Globalization of culture through the media. Elaborate,
   • 2) Discuss the components of mass media along with its function. Also, explain difference between mass communication and mass media
   • 3) What impact does social media truly have on society
   • 4) Culture shapes media in important ways, even how media is evolve. Explain
4. Q4 A) Discuss the contribution of Malala Yousufasai whose week not only affected nation but the entire globe. Discuss role of mass media to take her international 15 marks
5. Q4 Do you think modern mass media can be good tool to bring about Political & religious
6. Q5 Write short notes on:- 3) 15 marks
   • 1) Global Village
   • 2) Public Relations
   • 3) Opinion leader
   • 4) Sadharikaran model
   • 5) Mass media and Education

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