Bachelor of Mass Media (B.M.M.) SEM I 2022 2023 Nov 2023 BMMC FUNDAMENTAL OF MASS COMMUNICATION Question Paper - Mumbai University | munotes

Questions asked in this paper

1. Q1 Define Communication and discuss the characteristics of communication. (1S)
2. Q2 A. What is new media? Discuss its advantages and disadvantages
   • B. Explain the features of Newspaper. 8
3. Q2 C. Explain the process of communication. 7 marks
   • D. What are the qualities of a good mass communicator? 8
4. Q3 A. What is verbal communication? Discuss its types. 7 marks
   • B. Discuss meaning and advantages of Folk Media. 8
5. Q3 C. What is the importance of good communication in mass media industry? 7 marks
   • D. What are the 3 primary functions mass media? Discuss with example. 8
6. Q4 A: Do films communicate positively as well as negatively? Discuss with examples. 7 marks
   • B. the age of print and writing of mass communication. 8
7. Q4 C. Discuss the barriers in communication. Explain with diagram the Gerbner’s model of communication. (8) 7 marks
8. Q5 Write short notes. (any three) 3 A. Impact of mass media on youth 15 marks
   • B. Kinesics
   • C. Media Convergence
   • D. communication

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