BCom In Accounting & Finance (BCAF) SEM V 2017 18 Nov 2017-18 AF MGT II Question Paper - Mumbai University | munotes

Questions asked in this paper

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• 2. Figures to the right indicate full marks

1. Q1 (A) State whether the following statements are True or False. (Any 8) 8 marks
2. Q1 Marketing is a continuous process
3. Q2 Online Promotion is fast changing Marketing Technique
4. Q3 Productivity is the ratio of Output to Input
5. Q4 Inventory control is a part of Production Management
6. Q5 TQM lays emphasis on Defect-free approach
7. Q6 Human Resources are assests of an organization
8. Q7 HRM only gives short-term benefits to the organization
9. Q8 Industrial Relation do not form a part of HRM
10. Q9 Technical analysis is financial market oriented 10)Capital market deals with short term finance
    • (B) Match the following:-----(ANY 7) 7
11. Q3 Performance Appraisal c) Ratio of output to input
12. Q5 Demat e) Electronic transfer of shares
13. Q6 ISO 9000 f) Short-term sources of finance
    • j) Selection
14. Q2 (A). Explain 4P’s of marketing. 8 marks
    • (B) Discuss various factors governing distribution decisions. 7
15. Q2 (C) Describe promotion strategies used at sales force level. 8 marks
    • (D) Discuss Product development strategies briefly. 7
    • Q.P. Code : 19597
16. Q3 (A) What is meant by Production Management? Outline its scope 8 marks
    • (B) Distinguish between production and productivity. 7
17. Q3 (C) Define TQM. Explain the importance of TQM. 8 marks
    • (D) Write a note on ISO 14000. 7
18. Q4 (A) Explain the steps of Human Resource Planning. 8 marks
    • (B) Discuss the modern techniques of Performance appraisal briefly. 7
19. Q4 (C) Discuss off-the job methods to develop- human resource (any four). 8 marks
    • (D) Write a note on 360 degree appraisal. 7
20. Q5 (A) What is Financial Management? State its functions. 8 marks
    • (B) What are the sources of short term finance? Explain briefly 7
21. Q5 Write short notes on (Any 3) 15 marks
22. Q2 Self appraisal
23. Q3 Venture Capital
24. Q4 Options
25. Q5 Fundamental analysis

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