Bachelor of Arts (B.A.) Sem III 2017 2018 March 2018 MASS COMMUNICATION Question Paper - Mumbai University | munotes

Questions asked in this paper

• 2) Figures to the right indicate full marks

1. Q3 The answers should contain appropriate and latest examples wherever
2. Q1 a) Explain the following in 2/3 sentences each. 10 marks
3. Q1 Interpersonal Communication
4. Q2 Feedback in communication
5. Q4 Documentary
6. Q5 Broadsheets
   • b) Choose the right answer from the options 05
7. Q1 Which of the following is not a newspaper item?
   • a) horoscope cross-words c) cartoon d) phone-in
8. Q2 Which of the following is a folk art of Karnataka?
9. Q3 Which of the following newspapers does not belong to The Times Group ?
10. Q4 Alam Ara (1931) was the @ long TV commercial made in the style of an ordinary
    • c) State whether the following statements are true or false. 05
11. Q1 Print media in India is owned and governed by 'Prasar
12. Q2 Sitcom is a long commercial made in the style of an ordinary TV
13. Q3 There is no difference series and a TV serial
14. Q4 The senders may not get immediate feedback from the receivers in mass
15. Q5 News bulletin and news magazine are two different formats of
16. Q2 State and explain different characteristics of Mass Media. 20 marks
    • b)1) What do you mean by 'psychological barriers' to communication? Explain with appropriate examples. 10
17. Q2 Explain with the help of a diagram the cyclic process of communication
    • Q. P. Code: 30172
18. Q3 a) Explain with the help of latest examples how different mass media in India perform their role as 20
    • b)i) Explain with illustrations the terms ' Tabloid ' and 10
    • ii) Comment on the characteristic features of 'mass . 10
19. Q4 Trace the history of 'Doordarshan' in India. 20 marks
    • b)i ) Bring out the milestones in the development of in India. 10
    • ii) Mention the titles with circulation of top ten daily Indian newspapers in Hindi and/or English. 10 State and explain the nature of various presentation formats of AIR programmes with reference to their respective target audience. 20
    • b) i) Explain the difference ‘feature film 'and an ‘art film' with the help of apt illustrations . 10
    • ii) Write a short essay on ' reality shows' currently telecast on Indian television
    • Q. P. Code: 30172 3)) AY
20. Q2 go
21. Q2 AA. go
    • H) EAT. 20
22. Q2 dl
    • a) aire

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