B.A. in Multimedia and Mass Communication Television Program Production Syllabus - Mumbai University
This is the TY BAMMC Advertising syllabus under the CBCS scheme, revision R-2019-20. The University has not published an NEP 2020 syllabus for the third year of this degree, and still examines Semesters V and VI on this one, so check which scheme your exam form names before you revise.
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Syllabus for Television Program Production
Module I: TELEVISION IN INDIA
- News, Information and Entertainment – Doordarshan Audience Segments and Cultural Impact Satellite TV and Private TV Channel
Module II: FORMATS AND TYPES OF TV PROGRAMMES
- Theories of Visual Literacy: Gestalt, Semiotics Reporting Skills, Research and Editing Use of graphics and special effects Positioning the Camera for TV shots
Module III: TELEVISION NEWS GATHERING
- The Camera - News for TV Finding the Story and Sources Packaging Ethical issues in TV Journalism
Module IV: PRESENTING REALITY IN TV
- News/Debates/ Opinions Breaking News Interviews The Soap Constructing Reality in Reality shows
Module V: CONSUMING TELEVISION
- SEC Vs NCCS Measurement Of Viewership: TAM, TRP, TVT, GVT and so on
Reproduced from the University of Mumbai syllabus for B.A. in Multimedia and Mass Communication under NEP 2020. Wording is as printed in that syllabus. Module numbering is as printed there too.
The complete syllabus
This subject is cut from the University circular for its year. Open a document here if you want the whole thing rather than a single subject.